Flower Parade

The Flower Parade of the Flower Bulb Region is the only parade that is built up with bulb flowers such as hyacinths, tulips and daffodils. The Flower Parade of the Flower Bulb Region is also called ‘The Spring Face’, because no flower parade can compete with the unique colors and scents that the Flower Parade of the Flower Bulb Region surrounds.

Flower Parade 2020

The Flower Parade of the Flower Bulb Region provides a spring flower festival of five days: 22nd, 23rd, 24th , 25th and 26th April 2020. All the municipalities of the Bulb Region and Haarlem are involved with a number of parade activities. In for a close encounter? From April 22 to 24, the floats will be decorated with lots of flowers by many hundreds of volunteers. The decorating of the floats will take place about 500 meters from Hotel Sassenheim-Leiden. During these decorating days you can take a look and see how the floats are covered. There are also guided tours for groups. More information about all the activities organized during the days before the Flower Parade can be found on the website of ‘Bloemencorso van de Bollenstreek’.

The absolute highlight

The absolute highlight of the Flower Parade will be on April, 25, when the parade begins its 40 kilometre journey from Noordwijk to Haarlem. The parade consists of about twenty floats and more than thirty luxury exquisitely decorated special cars. Along the entire route there is enough space for many thousands of visitors or you can book a place on the tribunes in Sassenheim and Lisse. More information can be found on the website of ‘Bloemencorso van de Bollenstreek’.

On Friday evening 24 April, the parade will be festively illuminated at Noordwijkerhout. On Sunday 25 April, the floats will be exhibited in the centre of the ‘flower city’ of Haarlem. More information about the route can be found on the website of Bloemencorso van de Bollenstreek, as soon as the route is publish (begin 2020).

2020: Freedom

The theme of The Flower Parade of the Flower Bulb Region 2020 is 'Freedom'. This was revealed by magician Barry Olivier during the volunteer afternoon of ‘Stichting Bloemencorso Bollenstreek’ which took place on Saturday 18th May at the hospitality partner of Stichting Bloemencorso Bollenstreek, Hotels Van der Valk location Sassenheim-Leiden. "The theme of the Flower Parade 2020 'Freedom' is in line with the celebration of seventy-five years of freedom in the Netherlands," said Flower Parade chairman Willem Heemskerk.

Looking for a hotel during the Flower Parade of the Flower Bulb Region in 2020?

Hotel Sassenheim-Leiden is centrally located in the Flower Bulb Region and is the ideal location to have an overnight stay during the Flower Parade days. In the days before to the Flower Parade, you can take a look at the decorating days of the floats. The location where the floats will be decorated is located about 500 meters from our hotel (within 10 minutes walking distance).

Watch the Flower Parade near Hotel Sassenheim-Leiden

On April 25, the Flower Parade will pass by Hotel Sassenheim-Leiden Hotel. Sassenheim is the best place to experience the parade, while the parade will stops here for a lunch break (approximately 1 hour). This gives you all the time to enjoy the beautiful floats before it continues to the direction of Lisse and Haarlem.

The Flower Bulb Region: a happening region!

In addition to the Flower Parade, the Flower Bulb Region offers a lot of activities for all ages. How about a visit to the beautiful world famous flower park Keukenhof? Or cycle along the many flowering bulb fields. Read more about the many activities in the Flower Bulb Region.

Book an overnight stay at Hotel Sassenheim-Leiden

Book a hotel room at Hotel Sassenheim-Leiden and enjoy luxury and comfort after a day full of activities. You are welcome!

Take a look at our luxurious hotel rooms.

Changing World | Flower Parade 2019

Changing World: the theme of the 72nd edition of the Flower Parade. The world around us is changing at an ever furious pace. Sustainable lifestyles now take first place in the hustle and bustle of our everyday life. Innovations help us in our search towards health and happiness.

Van der Valk Hotel Sassenheim-Leiden and Van der Valk Hotel Schiphol are also participated this year with a beautiful decorated float. For Van der Valk, 'Changing World' means: Going Global. Van der Valk spreads its wings, but in a sustainable way, but we will not forget our natural habitat. For the toucan this is the tropical jungle, for Van der Valk this is a warm, cosy environment that feels like HOME for all its guests.

Watch the after movie of our float in the Flower Parade of the Bollenstreek. We thought it was a great experience to participate in the parade!

Culture | Flower Parade 2018

The theme of the 71st Flower Parade 2018 edition was "Culture". With the float ‘’Young Falcons’’ Van der Valk Hotel Sassenheim-Leiden & Hotel Schiphol chose for representing the Dutch culture. The float especially shows special eating habits of the Dutch culture, such as: herring, typical Dutch croquettes, cheese cubes and of course the applesauce with a cherry! All served by 5 beautiful toucans! Because doesn’t this toucan (the brand mark of Van der Valk) belong a little bit to the Dutch culture? After all, which Dutchman did not eat, sleep or work at least once at Van der Valk? Almost all Dutch people have a connection with this traditional Dutch family business!

Watch the after movie of our Young Falcons float in the Flower Parade of the Bollenstreek. We thought it was a great experience to participate in the parade!